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Altra Director Speaks on Sustainable Future

Chase Anderson


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John Wadley, Director of Special Projects at Altra Footwear (VF Corp) spoke to the Intro to Product Creation class to talk with new students about the importance of designing with sustainability at the forefront and product lifecycle management.

Wadley shared his passion for designing functional product that causes as little impact on the environment as possible. He emphasized the opportunity for designers, developers, and product managers to be part of the solution in creating a more sustainable future.

Watch the whole presentation on YouTube or listen on the Highlander Podcast.