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Data Driven Decisions and the Future of the Industry

Chase Anderson

07/13/2020

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product line plans

Neil Schwartz, Head of Insights and founder of TGP Insights shared his perspective on the future of product design in the age of COVID and the need for designers to design and sell more meaningful products for more saavy consumers.

Schwartz, a marketing professional with years of experience in consumer research and data discussed the need for designers to listen more closely to consumers and design product that people truly need. 

Watch the whole presentation on YouTube or listen on the Highlander Podcast.