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Starting a Fashion Label in Utah With Okito Brand

Chase Anderson


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Okito Brand
Okito Brand "Cold Shoulder" Shirt

Gaby Okito didn't let anything stand in his way of starting a fashion label while living in Logan, Utah. He shares his journey launching the company with the $75 he earned from selling his mom's handbag.

The company, now based in SLC, has launched a number of collections and continues to thrive.

Okito teaches aspiring designers how to launch their own products, how to never back down, and how to build a brand that matters.

Watch the whole conversation on YouTube or listen on the Highlander Podcast.