Japanese Apparel Brand Nanga Speaks to OPDD
Nanga, a 70-year-old Japanese outdoor company, sent Jonathan Young to Utah State’s OPDD program to share the story of Nanga’s history, product strategy, and goals for the future. Jonathan, a brand ambassador for the company and one of Nanga’s few US-based employees, champions the brand and shared Nanga’s belief in creating sustainable, made-to-last products with OPDD’s aspiring designers.
Nanga’s visit to campus exposed OPDD students to the challenges of scaling a company internationally, in addition to designing product for various markets around the world. Nanga plans to provide OPDD with a donation of products to be housed in their gear library. Product contributions provide students with finished designs to study, be inspired by, and learn from.